Industry News

  1. How Crain Created a Powerful Audience Feedback Loop With “Inner Circle”

    Crain Communications believes that the audience should be at the center of everything it does, from content creation to events and advertising. “Our audience is our north star,” says Bonnie Roche, managing director of audience, product & marketing at Crain. In 2017, the business publisher put this belief into action and launched Crain’s Inner Circle, […]

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  2. A Ruling Over Embedded Tweets Could Change Online Publishing

    One of the most ubiquitous features of the internet is the ability to link to content elsewhere. Everything is connected via billions of links and embeds to blogs, articles, and social media. But a federal judge’s ruling threatens that ecosystem. Katherine Forrest, a Southern District of New York judge, ruled Thursday that embedding a tweet containing an image […]

    The post A Ruling Over Embedded Tweets Could Change Online Publishing appeared first on Publishing Executive.

  3. Here’s How Google is Thinking About Surfacing Paywalled News Organizations in Search

    Hey, Google — how do we solve the news industry’s various revenue problems? Google gave a preview of some features it’s been working on and thinking about regarding its support for subscription news organizations at its Digital News Initiative Summit on Thursday (on the same day it also rolled out a built-in adblocker in its Chrome […]

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  4. Tips for Developing Engaging & Revenue-Driving Online Video

    Editor’s Note: This article was reported before the acquisition of Time Inc. by Meredith. One of the latest digital video channels from Time Inc. has no fixed home on the web. It has neither its own website or app, and most of its videos don’t even have dialogue. But it has more than 132,000 followers […]

    The post Tips for Developing Engaging & Revenue-Driving Online Video appeared first on Publishing Executive.

  5. What’s The Frequency, Kenneth? Reconsidering Newsstand Cadence

    “Kenneth, what is the frequency?!” In 1994 R.E.M. wrote a song about this non sequitur that was repeated by a disturbed man as he beat TV news anchor Dan Rather on the streets of New York City. The story goes that the man thought television networks were sending signals into his brain and was imploring […]

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BY BEAVAN